Friedman’s Home Improvement


Retail, Lumber, Builders/Contractors

Company Size

501-1,000 employees


Petaluma, California

Friedman’s transformed their credit processes by eliminating heavy manual work with Handle

How Friedman’s transformed their credit processes using Handle

Since 1946, Friedman’s has been one of the leading home improvement suppliers on the west coast. From take-off service to material trade credit to job site delivery, Friedman’s supplies thousands of contractors with materials to get the job done.

Friedman’s was looking for a full cycle management platform to manage all of their credit and payment rights. Handle provided a solution to that and helped eliminate heavy manual work that was already being done.

Friedman’s transformed their credit processes by eliminating heavy  manual work with Handle

End-to-end solution

Friedman’s Home Improvement sells a vast array of construction materials to hundreds of contractors at any given time. Most is sold on trade credit and with that comes complex paperwork and processes to ensure their payment rights for each product.

Before using Handle, every project had to be protected through repetitive tasks that were consuming their employee’s time. From keeping track of payment deadlines in a spreadsheet to manually mailing notices for projects, each process was becoming more unwieldy as they grew.

With Handle, Friedman’s has been able to send hundreds of notices as needed in minutes. All deadlines are also automatically tracked for each project to ensure they never lose their payment rights while waiting to get paid.

"It's hard to even explain how much time Handle's software has given us back -- it's just that impactful,” explains Sarah Briant, Accounts Receivable Manager at Friedman’s Home Improvement.

Team collaboration and visibility

There was a challenge with team collaboration within the credit and accounts receivable departments at Friedman’s before using Handle. With so many projects at the same time across different physical locations, it became tough to see an overview picture of what was happening within the entire organization.

Now with Handle, team leads and managers can quickly see all edits, projects, tasks, and more from their team across all locations. This also allows end-users to help coordinate with each other for more efficient communication – especially while working remotely.

Enhanced team visibility

Enhanced team visibility.

See a detailed audit history of all users. Actions, tasks, and revisions are automatically tracked: who edited, what they edited, when they edited it.
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A bright future together

While searching for a solution for the aforementioned prior issues, Friedman evaluated many other products in the same space but found Handle to be the best fit. Friedman’s was fully up and running with the Handle platform in a matter of days. They have continued to improve efficiency and speed within many areas of their Credit and AR departments.

“Handle has allowed us to streamline the entire process internally and allowed us to free up time serve our customer. That’s our end goal and if we spend our time constantly doing manual work - it takes us away from customers. Handle has completely solved this for us.” said Sarah Briant, Accounts Receivable Manager at Friedman’s Home Improvement.
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